I specialise in SEO content strategies that enable businesses to drive and convert organic traffic from Google, as well as writing about adventure travel, off-the-beaten-path destinations, beer, wine and food trends in Chile and Patagonia, as well as more broadly in South America and beyond.

I’m the author of the first-edition guidebook Moon Chile and contributing author to various publications, by Rough Guides and DK Eyewitness. I also manage and edit my own travel website, WorldlyAdventurer.com about beyond the beaten path adventures in South America. It’s one of the largest websites about travel in South America in the world and receives close to a million annual visitors.

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